Is Midjourney Worth the Money? (From Someone Who Uses It Daily)

Every prompt gives you four image outputs, which is super useful not just for picking the best one — but for gauging consistency. If all four images come out aligned with what I was aiming for, I know my prompt is working. That’s actually how I test my own prompt packs before I put them in the shop — it acts like a built-in benchmark. Sure, you’ll still get the occasional funky result — but honestly, nothing too wild in my experience. And if anything crosses the line, Midjourney has a built-in moderation system (called NSFC) that blocks inappropriate or risky generations before they happen. It’s strict, but fair.

I use the latest model --v 7 and it gives me proper control over style, lighting, structure, and feel. You can also feed Midjourney --sref codes to bring in style references, upload your own images to guide generations, and adjust with parameters like --ar, --style, --chaos, --quality, etc. These are all a regular part of my workflow to create consistent prompts for you all. This is one of the reasons that, in my opinion, Midjourney excel.

These parameters are one of the main reasons I think Midjourney excels. I remember when I first started writing prompts for it — I was getting really cool generations, and the subjects and scenes were mostly being interpreted well. But the styling? Way too inconsistent. And for me, that’s a dealbreaker — especially when I’m building prompt packs that are supposed to produce consistent, repeatable outputs for you all to use.

As soon as I discovered the power of parameters like <code>--sref</code> and the ability to personalise style through references and image inputs, <strong>the game changed</strong>. I went from not being sure about Midjourney to using it as my main asset generator. It made the outputs predictable in a good way — and that's essential when you're creating for real-world use, not just fun.

I don’t stick to one subject or style, but I do find myself generating a lot of animal content — and Midjourney handles that consistently across styles, which is a win.

This is one of the most useful parts of Midjourney, especially in a production setting. The editing features go well beyond “Vary (Region)” — you’ve got zoom, pan, aspect ratio changes, image remixes, and even full redraws. If I’m working on a poster and need to recenter a subject or adjust composition, I can do it right there — no need to export and edit in Photoshop manually. That’s a serious time-saver when you’re dealing with bulk generation or client deadlines.

The new video generation option (currently v1) is still pretty rough but very promising. Right now, it can generate short animated clips from a prompt, and I expect this to get more refined with time. If you're thinking about offering motion graphics or video-based content, it's definitely one to watch. I’ve written a deeper breakdown of what Midjourney video can (and can’t) do in this post here if you want a closer look at how it works in practice.

Even the cheapest plan gives you watermark-free images, which is huge if you’re creating things to sell. As long as you’re sticking to Midjourney’s terms, you’re free to use your generations commercially — posters, prints, bundles, mockups, whatever.

If you're just experimenting casually or not creating content consistently, you might not get full value from a subscription. There are free tools like Bing Image Creator or DALL·E through ChatGPT that are good for dabbling.

But if you're designing products or building digital content regularly, Midjourney easily justifies the cost.